From its inception in 1993, Miu Miu is an avant-garde, ironic and sophisticated fashion brand, and it can be considered the private territory of expression and creative playground of its founder, Miuccia Prada. Embracing both rebellious attitude and refined experimentalism, Miu Miu explores fashion by juxtaposing the finest materials and the traditional values of handcraftsmanship with the playful, contemporary and quintessentially feminine spirit that lies at the heart of the Miu Miu name.
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